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The result? You'll have a business book that speaks to your audience on a profound level, positioning you as a true thought leader and leaving a lasting impression on everyone who reads it.
Here are some more influential figures who launched or significantly boosted their business empires with a book:
- Stephen Covey – The 7 Habits of Highly Effective People
Covey’s book transformed him into a household name and led to the creation of FranklinCovey, a global consulting and training firm. - Tim Ferriss – The 4-Hour Workweek
This book redefined lifestyle entrepreneurship and led to Ferriss becoming an investor, podcaster, and thought leader in personal productivity and business. - Rachel Hollis – Girl, Wash Your Face
This bestseller propelled Hollis into the spotlight, allowing her to create a successful lifestyle and motivational brand. - Grant Cardone – The 10X Rule
Cardone used his book as a platform to establish himself as a top sales trainer and real estate investor, creating a vast business empire. - Robert Kiyosaki – Rich Dad Poor Dad
Kiyosaki's book reshaped personal finance education and led to seminars, coaching programs, and a global brand in financial literacy. - Peter Thiel – Zero to One
As a co-founder of PayPal and early investor in companies like Facebook, Thiel used his book to articulate his business philosophy, cementing his authority in the startup world. - Marie Forleo – Everything is Figureoutable
Forleo’s book reinforced her status as a leader in personal development and entrepreneurship, building on her success with MarieTV and B-School. - Dale Carnegie – How to Win Friends and Influence People
This classic launched a legacy of personal development courses, workshops, and training programs that continue to this day. - John Maxwell – The 21 Irrefutable Laws of Leadership
Maxwell’s book helped him build a global brand in leadership training, with numerous follow-up books, seminars, and certification programs. - Gabrielle Bernstein – The Universe Has Your Back
Bernstein’s book elevated her as a leader in the self-help and spirituality space, leading to retreats, courses, and a community-driven movement.
These authors used their books as platforms to build authority, reach new audiences, and expand their influence far beyond the written page, creating lasting business empires. You can do the same.